Intrigued by beauty, fascinated by technology and fueled with an everlasting devotion to digital craftsmanship and meaningful aesthetics.
We identified the concept and positioning of the international event “The Partnership Days 2010“, an integrated global project about the role of veterinarians in today’s world and their relationship with their “patients” as well as between veterinarians and Pfizer Animal Health.
We then defined the communication strategy of the event, developed the communications materials (Digital and Direct). Additionally, we designed and managed engagement activities for guests and non-medical content, inviting prominent international guests so to ensure strategic consistency.
The social media page we created for the Italian Branch lived as a community well over 3 years after the company decided to stop feeding it.